The festival, held by the city’s Department of Tourism under the theme "Hanoi Tourism – A World Heritage Destination" is expected to stimulate tourism, promote destinations, products, and iconic souvenirs of Hanoi and Vietnam, while celebrating the 50th anniversary of the Liberation of the South and National Reunification (April 30).
Hanoi is stepping up domestic travel stimulation and advertising local destinations in the current off-season period in an effort to reach this year’s target of about 26.5 million tourists, including 5 million international visitors.
The Hanoi Tourism Gift Festival, slated for November 3-5 at the Tran Nhan Tong pedestrian space in Hai Ba Trung district, is expected to promote the capital city’s image as an attractive and safe tourist destination, and support artisans and craft village in making their products better meet the demand of both domestic and international tourists.
The Hanoi Tourism Gift Festival 2023 will be organised from October 6-8 in the capital city as part of a series of activities to mark the 69th anniversary of its Liberation Day (October 10, 1954-2023).
A hot air balloon festival kicked off in Hanoi on March 25, marking the beginning of a tourism programme with a series of attractive activities in the capital city.