The Tourism Authority of Thailand (TAT) has unveiled 12 travel campaigns, aiming to promote travel across 55 selected provinces, with a target of generating no less than 500 million THB (15 million USD) in tourism revenue.
Following an assessment of the situation after the recent earthquake, the TAT reported that conditions in Bangkok and other regions had returned to normal.
Thailand expects a tourism revenue of 62 billion THB (1.83 billion USD) during the upcoming New Year festival, up 23% over the same time last year, according to the Tourism Authority of Thailand (TAT).
The Tourism Authority of Thailand (TAT) is confident that the target of 36.7 million visitors for this year will be met, with an additional 10.7 million foreign tourists expected in the fourth quarter of this year, or averaging 3.6 million per month.
Thailand’s tourism industry expects the new direct flight route between Kuala Lumpur and Chiang Mai will help the country to attract more than 5 million Malaysian visitors this year.
Thailand targets tourism growth of at least 7.5% in 2025 to earn 3.4 trillion THB (about 94.16 billion USD) in revenue, according to the Tourism Authority of Thailand (TAT).
The Tourism Authority of Thailand (TAT) on June 19 unveiled its tourism promotion policy for the second half of this year, in which Thailand will focus on attracting customers from long-distance markets to help the agency meet the government’s target of 3.5 trillion baht (over 95 billion USD) in tourism revenue this year.
The Tourism Authority of Thailand (TAT) is preparing to launch a project that promotes 72 must-do activities in Thailand in early July to stimulate tourism during the low season.
The Tourism Authority of Thailand (TAT) is preparing to promote early morning and evening tourism to stabilise the market, as extreme hot weather has kept people from taking part in outdoor activities.
The Tourism Authority of Thailand (TAT) claims that the “Maha Songkran World Water Festival 2024”, held at Sanam Luang and Ratchadamnoen Avenue from April 11-15 is a great success with more than 784,000 participants.
Thailand’s tour operators are expecting outbound tourism from China will restart in late January 2023 during the Lunar New Year festival when China gradually lifts its COVID-19 restrictions.
Former head of the Tourism Authority of Thailand Juthamas Siriwan on March 29 was sentenced to 50 years in prison for receiving 1.8 million USD in bribery to hand the right of hosting a film festival in Bangkok to three US companies 10 years ago.