Hai Duong prepares to introduce Thieu litchi on e-commerce platforms
Authorities of the northern province of Hai Duong are carrying out necessary procedures to offer from 5-10 products meeting standards in the “One Commune - One Product” (OCOP) programme, including Thieu litchi, for sales on e-commerce platforms before May 18.
Hai Duong prepares to introduce Thieu litchi on e-commerce platforms.(Photo: VNA)
Hai Duong (VNA) – Authorities of the northernprovince of Hai Duong are carrying out necessary procedures to offer from 5-10products meeting standards in the “One Commune -One Product”(OCOP)programme, including Thieu litchi, for sales on e-commerce platformsbefore May 18.
The province will sell the products on Alibaba.com, Voso.vn, Sendo.vn, andLazada.vn.
As part of activities to implement the plan, the provincial Department ofAgriculture in conjunction with the Ministry of Industry and Trade’s TradePromotion Agency (Vietrade) held atraining programme on traceability of origin and trade promotion one-commercial floors in both the online and face-to-face forms on May 6.
The course, which was joined by around 120 participants from local agriculturalservice cooperatives and producers of OCOP products, aims to help further promoteThieu litchi and OCOP products of the province.
Nguyen Thi Minh Thuy, Director of Vietrade’s centre for IT application said heragency is committed to supporting businesses to implement successfully theplan.
Deputy Director of the provincial Department of Agriculture and RuralDevelopment said through the programme, the agriculture sector hopes to help individualsand organisations to understand more about the processes of origin traceabilityand transaction when joining e-commerce platforms, thus expanding markets forlocal agricultural products.
Hai Duong’s Thieu litchi has conquered many fastidious markets such as the US, Australia, the European Union (EU), Japan and Singapore.
Last year, the province’s litchi production yield reached an estimated 43,000tonnes worth 1.16 trillion VND (nearly 50.4 million USD), including 20,000tonnes of Thieu litchi. 50 percent of the total output was exported.
In 2021, Hai Duong plans to harvest 55,000 tonnes of litchi, with 50 percent ofthe total to be exported to China, and about 5-7 percent to fastidiousmarkets./.
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Hai Duong prepares to introduce Thieu litchi on e-commerce platforms.(Photo: VNA) 
