Vietnamese tea has become one of the top choices of consumers inPakistan which boasts a population of nearly 200 million, according tothe Vietnam Trade Office.
Pakistan remains thelargest tea importer of Vietnam, registering an average turnover ofover 40 million USD per year and comprising over 20 percent of theVietnamese total tea export volume.
The Ministry ofIndustry and Trade has run a number of activities to help tea exportersmake inroads into the market via online information exchanges andparticipation in trade fairs and workshops to promote Vietnamese teabrand name to international partners.
Do Quang Huy,Director of the African and West and South Asian Market Department underthe Ministry of Industry and Trade, cited insufficient marketinformation as one of the major barriers that hinder Vietnamese firmsfrom accessing Pakistani market.
He called on tea businesses to forge closer links with farmers for the creation of high-quality products.
Business players should learn information from official websites ofthe Ministry of Industry and Trade and Vietnamese trade offices andVietnamese and foreign embassies.
It is also necessary to makeproper investment in human resources training such as foreign language,professional skills, and information on culture and custom, market andregulations.
Preliminary statistics showed thatVietnam earned about 206 million USD from shipping 121,000 tonnes oftea abroad in January-November. Major importers of Pakistan , Taiwan ,and Russia all registered growth over the same period last year.-VNA
Pakistan remains thelargest tea importer of Vietnam, registering an average turnover ofover 40 million USD per year and comprising over 20 percent of theVietnamese total tea export volume.
The Ministry ofIndustry and Trade has run a number of activities to help tea exportersmake inroads into the market via online information exchanges andparticipation in trade fairs and workshops to promote Vietnamese teabrand name to international partners.
Do Quang Huy,Director of the African and West and South Asian Market Department underthe Ministry of Industry and Trade, cited insufficient marketinformation as one of the major barriers that hinder Vietnamese firmsfrom accessing Pakistani market.
He called on tea businesses to forge closer links with farmers for the creation of high-quality products.
Business players should learn information from official websites ofthe Ministry of Industry and Trade and Vietnamese trade offices andVietnamese and foreign embassies.
It is also necessary to makeproper investment in human resources training such as foreign language,professional skills, and information on culture and custom, market andregulations.
Preliminary statistics showed thatVietnam earned about 206 million USD from shipping 121,000 tonnes oftea abroad in January-November. Major importers of Pakistan , Taiwan ,and Russia all registered growth over the same period last year.-VNA
