The campaign “Vietnamese people prioritise Vietnamese goods” has proven effective since it was launched eight years ago (Photo: VNA)
Hanoi (VNA) – Quality is a keyfactor to increase the competitiveness of locally-made products, according toexperts.
The campaign “Vietnamese people prioritiseVietnamese goods” has proven effective since it was launched eight years agowith various activities such as bringing Vietnamese goods to rural areas,establishing made-in-Vietnam goods stores, and prompting supply-demandconnectivity.
Statistics showed in Hanoi, locally-madeproducts accounts for 80-90 percent of goods in supermarkets such as BigC,Saigon Co.op Mart, and Fivimart. In rural areas, more than 80 percent of goodsare made in Vietnam.
The increasing presence of “Made-in-Vietnam”stores in major cities demonstrates the growing demand for domestic products.This also means businesses are paying attention to high-quality andenvironmentally-friendly commodities at reasonable prices.
Deputy Minister of Industry and Trade Do ThangHai said the ministry has launched several activities in response to thecampaign to raise businesses’ awareness of improving quality andcompetitiveness of products and services, ensuring legitimate rights ofcustomers, and building national brands for Vietnamese goods.
Vice Chairman and General Secretary of theVietnam Association of Small and Medium Enterprises To Hoai Nam said with apopulation of 90 million people, the domestic market is a major one for localbusinesses, and if effectively used, it can bring enormous benefits.
Vietnam aims to establish locally-made productstores across cities and provinces, especially in remote and rural area, by2020.-VNA
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This is the second year the magazine has released the ranking, which is based on total revenue and key financial indicators of enterprises from seven countries in the region: Vietnam, Indonesia, Thailand, Malaysia, Singapore, the Philippines, and Cambodia.
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This year’s “Vietnam Goods Week” marks a significant milestone as it is being held simultaneously for the first time in four locations across Asia: Japan, Hong Kong (China), Cambodia, and Malaysia, from June 19 - 22.
The campaign “Vietnamese people prioritise Vietnamese goods” has proven effective since it was launched eight years ago (Photo: VNA)
