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RoK resumes exhibitions, fairs in Vietnam after nearly three years

The Republic of Korea (RoK)’s International Trade Association (KITA) and the Seoul-based Convention and Exhibition Centre (COEX) have said they will resume overseas exhibitions after an almost-three-year hiatus caused by the COVID-19 pandemic.
RoK resumes exhibitions, fairs in Vietnam after nearly three years ảnh 1Visitors to the Vietnam International Maternity - Baby & Kids Fair opened in HCM City on June 2 (Photo: dangcongsan.vn)
Seoul (VNA) – The Republic ofKorea (RoK)’s International Trade Association (KITA) and the Seoul-basedConvention and Exhibition Centre (COEX) have said they will resume overseasexhibitions after an almost-three-year hiatus caused by the COVID-19 pandemic.

Those activities started with the Vietnam International Premium Products Fair (VIPREMIUM) and the 10th VietnamInternational Maternity - Baby & Kids Fair (Vietbaby Fair), both opened inHo Chi Minh City on June 2.

About 150 leading companies inbeauty, health, food, and household products are taking part in VIPREMIUM 2022.Meanwhile, Vietbaby Fair sees the participation of over 100 businesses fromnine countries and territories that make products for newborn babies andtoddlers.

Due to the pandemic, overseas fairsheld by COEX and KITA took place both in person and via videoconference in 2020but completely online in 2021.

COEX and KITA are planning the KoreaSmart Electric & Energy Fair (KOSEP) in July, the Vietbaby Fair in Hanoi inSeptember, a franchise and retail show along with Coffee Expo Vietnam inNovember, and many other activities, they said.

Kim Hyun-cheol, head of the globalcooperation division at KITA, noted though the Vietnamese economy faced certainstagnation in 2021 due to COVID-19, it is still attractive to Korean exportersthanks to low labour cost, simplified administrative procedures, itsparticipation in many free trade deals, and diverse supply chains.

They plan to make use of these eventsas stepping stones for Korean small- and medium-sized enterprises to enter theVietnamese market, he added./.
VNA

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