Shopee, Tiki solidify positions as top e-commerce sites in traffic
Shopee and Tiki maintained their positions as the two leading sites in terms of traffic in Vietnam’s e-commerce sector in the first quarter of this year.
Hanoi (VNS/VNA) - Shopee and Tikimaintained their positions as the two leading sites in terms of traffic in Vietnam’se-commerce sector in the first quarter of this year.
According to the latest figures from the Map ofE-Commerce released recently by iPrice Group - a meta-search websiteoperating in seven countries across Southeast Asia, Shopee still held thedominant position in Q1 2019 with 40.7 million visits per month on average.Tiki followed with 35.6 million visits monthly.
Lazada ranked third with 29 million visits,closely followed by thegioididong.com (28.8 million visits) and Sendo (25.3 million visits).
Q1 2019 also saw several positive trends in theperformance of local players, especially Tiki, Sendo, and Adayroi. iPrice’slatest data showed though the first quarter included the Tet (New New Year) holiday period, which isusually a tough time for e-commerce businesses in general, those threemerchants still managed to maintain their good results from the previousquarters.
Doing the best in this regard was Tiki. Similarto the previous quarter, the website continued to achieve over 35 millionvisits per month on average for Q1 2019, helping its web traffic grow at a rateof 23 percent per quarter on average since the second quarter of last year.
Aside from Tiki, other notable local companiesSendo and Adayroi have been showing encouraging signs. According to iPrice’sMap of E-commerce, the two companies both have an average traffic growth rateof over 16 percent per quarter for the past four quarters.
Sendo’s CEO Tran Hai Linh also confidently toldIT website Tech in Asia recentlythat his company was on track to achieve 1 billion USD in GMV (grossmerchandise volume) much earlier than the previously projected target of 2020.
This year would be an inflection point for theVietnamese e-commerce market, Linh said, adding the market would grow muchfaster.
“We will see sizable businesses [becoming]comparable to regional players [and] customers becoming more familiar withecommerce,” Linh told Tech in Asia.-VNS/VNA
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Illustrative image (Source: internet) 
