The MM Mega Market Vietnam Company, in collaboration with some trade promotion organisations and the Italian Consulate General in Ho Chi Minh City, opened the Taste of Italy week in the southern metropolis.
Delegates cut ribbon to launch Taste of Italy Week (Photo: VNA)
HCM City (VNA) – The MM Mega Market Vietnam Company, incollaboration with some trade promotion organisations and the Italian ConsulateGeneral in Ho Chi Minh City, opened the Taste of Italy week in the southern metropolis.
The event is also the start for a series of activities onpromotions and tasting Italian cuisine in 12 MM centres across the country.
Italian food introduced at MM Mega Market (Photo: VNA)
Until the end of October 12, consumers have chances to enjoyItaly’s typical food and beverages, and buy its products at attractive prices.
Italian Consul General Enrico Padula said that Vietnam isone of 10 emerging markets in the Italian Government's priority to developtrade and investment relations. Currently, Vietnam is Italy's largest tradingpartner in the Association of Southeast Asian Nations (ASEAN).
In the first eight months of 2022, two-way trade betweenVietnam and Italy reached 4.25 billion USD, up 13.9% year-on-year. And thereare nearly 6,000 Italian businesses investing in Vietnam./.
Vietnamese Ambassador to Italy Duong Hai Hung has put forward solutions to promote trade between Vietnam and Italy in an interview with Vietnam News Agency on the eve of the Italy-Vietnam Economic Forum which is scheduled to take place in Rome on September 19.
Nearly 100 delegates representing Vietnamese and Italian organisations and businesses attended the Vietnam-Italy trade promotion forum in Rome on September 19.
The Vietnamese Embassy in Italy held a banquet on September 21 marking the 77th anniversary of Vietnam’s National Day (September 2), along with a photo exhibition on Vietnam and its people, a fashion show by designer Hoang Hai and a Vietnamese cuisine space themed “Ciao Vietnam”.
A photo exhibition has been underway in Venice, Italy to introduce the nation, people and festivals of Vietnam to local friends on the occasion of the country's 77th National Day.
Eight teams will join the tournament, divided into two groups. Group A features Vietnam, the Philippines, Sichuan Club (China), and Australia, while Group B consists of Vietnam U21, Korabelka Club (Russia), Taiwan (China), and U21 Thailand.
Despite strong home support and high expectations, Vietnam were unable to overcome the defending champions, who secured their third consecutive win over Vietnam in a regional final, following previous victories in 2014 and 2023.
The event, part of Vietnam’s cultural diplomacy strategy through 2030, was jointly organised by the Vietnamese Embassy in Venezuela and USM’s Faculty of International Relations. It attracted thousands of students from universities across Venezuela.
For the first time, Vietnamese audiences will have the opportunity to experience the ballet masterpiece "Don Quixote" in its original version by renowned choreographer Marius Petipa.
The contest carried deep meaning as it was the first time the life of Vietnamese women abroad had been highlighted as the central theme, said poet and writer Nguyen Quang Thieu, Chairman of the Vietnam Writers’ Association.
The event formed part of Vietnam’s ongoing campaign to seek UNESCO World Heritage status for the complex at the 47th session of the UNESCO World Heritage Committee, scheduled to take place in Paris in July.
Creative cultural festivals are fast emerging as a new catalyst for tourism development in Vietnam, as localities increasingly invest in these vibrant events on a more systematic and larger scale.
This marks the first time Vietnam has hosted a continental-level Muay event which will feature competitions across 28 weight categories in combat and eight performance categories.
Coming to the Vietnamese booth, visitors had the chance to take part in a bamboo dance, a workshop on painting woven bamboo or rattan, or quizzes about Vietnam.
These are impressive achievements, not only showing the efforts and prowess of Vietnamese paddlers but also serving as proof of the sports sector’s strategic and systematic investment.
The cultural event in Canberra not only fostered cultural exchanges between Vietnam and Australia but also contributed to promoting Vietnam’s image internationally
The U23 competition will run from June 16 to 22, followed by the U17 event from June 23 to 28, while athletes competing in the U23 category will undergo weight and skill checks ahead of the matches starting June 18, while similar checks for U17 athletes will take place before June 23.
Vietnam continues to sit just behind continental powerhouses Japan, the Republic of Korea, Australia, China, and the Democratic People's Republic of Korea (DPRK).
The event served as a vibrant display of solidarity, promoting peace, cooperation, and development through cultural dialogue, and reaffirmed HCM City's role as a dynamic hub for cultural diplomacy and international friendship.
The Indian Film Festival not only honours the artistic value of cinema but also contributes to strengthening the friendship and enhancing cultural exchange between the people of Son La in particular and Vietnam in general and India.
An art exchange programme between Vietnam and Cambodia was held on the evening of June 13 in the Mekong Delta province of Vinh Long as part of the 2025 Cambodia Culture Week in Vietnam.
Digitalisation does not mean commercialisation or oversimplification of culture. It is a way of selecting, adapting, and spreading traditional values through a modern language.
Delegates cut ribbon to launch Taste of Italy Week (Photo: VNA) 
Italian food introduced at MM Mega Market (Photo: VNA) 
