The Ministry of Industry and Trade launched the Vietnam National Brand Week 2021, an event to strengthen national brand identity and promote products recognised as national brands by the Government domestically and internationally, in Ho Chi Minh City on April 19.
A booth exhibiting made-in-Vietnam shoes at the launch of the Vietnam National Brand Week in HCM City on April 19. (Photo: VNA)
Hanoi (VNA) – The Ministry of Industry andTrade launched the Vietnam National Brand Week 2021, an event to strengthennational brand identity and promote products recognised as national brands bythe Government domestically and internationally, in Ho Chi Minh City on April19.
A number of forum and seminars on Vietnam’s nationalbrands will be held in Hanoi and HCM City during the event, which runs throughApril 25.
The event is expected to help promote Vietnam as aproducer of high-quality goods and services, boost foreign trade and enhancenational competitiveness while calling for concerted efforts from ministriesand business community in developing national brands in Vietnam.
Addressing the launching ceremony, Deputy Minister ofIndustry and Trade and Vice Chairman of the National Brand Council Do Thang Haisaid Vietnam is viewed as a global bright spot for its rise in national brandvalue and socio-economic achievements over the past several years.
According to Hai, Vietnam posted the fastest-growingnational brand in 2020, with value surging 29 percent to 319 billion USD, onthe list of the world’s 100 most valuable national brands compiled by theLondon-based independent brand valuation and strategy consultancy Brand Finance.The country climbed nine places from 42nd last year to 33rd.
Vietnam also moved up three places from 50th to 47th inthe Global Soft Power Index 2021, which ranks the world’s top 60 soft powernations, according to the Brand Finance Global Soft Power Index Report. Vietnamwas the only country in ASEAN to be upgraded in the global soft power rankings./.
Vietnam has posted the fastest-growing national brand this year, with value surging 29 percent to 319 billion USD, on the list of the world’s 100 most valuable national brands compiled by the London-based independent brand valuation and strategy consultancy Brand Finance.
The General Department of Vietnam Customs has intensified a drive to crack down on the fraudulent practice of giving foreign goods a fake Vietnam origin in an illegal attempt to take advantage of export tax incentives that the country enjoys under free trade agreements.
Vietnam expects to build a national brand for its lacquer art by 2030 under a project recently approved by the Ministry of Culture, Sports and Tourism.
The North-South Expressway project is scheduled for completion by 2030, aiming to establish the groundwork for Vietnam’s modern railway industry and stimulate regional economic development, positioning the country for a significant economic leap in the era of national rise.
The probe, initiated on June 11 following a petition by the US Coalition for Fair Trade in Hardwood Plywood, targets products classified under HS Code 4412 and 9403 imported from China, Indonesia and Vietnam.
Sun PhuQuoc Airways was born as a perfect piece in Sun Group’s strategic vision to build a premium ecosystem of tourism, entertainment, real estate, and aviation. With a pioneering ambition, Sun PhuQuoc Airways is not just an airline, but a symbol of connection – bringing the world to Phu Quoc and taking Phu Quoc to the world.
A key change in the draft decree is a provision requiring bank transfers for gold transactions valued at 20 million VND (765 USD) and above, to enhance transparency and verify customer identities.
In the first four months of 2025, trade turnover between Vietnam and Cambodia surpassed 3 billion USD, marking a 7% increase compared to the same period in 2024.
On June 19 alone, a total of 2,005 trucks completed customs clearance at Lang Son’s border gates — the highest single-day figure ever recorded in the province. Of these, 634 carried exports and 1,371 imports.
The OECD Economic Surveys: Vietnam 2025 report focuses on analysing the country’s macroeconomic fundamentals, the impact of international integration on attracting foreign investment and trade, and the country’s prospects for developing a low-carbon economy.
Antoine Colin, Senior Vice President for Global Supply Chain Digital Transformation & Resilience at HP Inc., affirmed HP’s strategic commitment to building a supply chain and ecosystem in Vietnam and the region.
Deputy Director General of the Ministry of Industry and Trade (MoIT)’s Trade Promotion Agency Bui Quang Hung emphasised that logistics has evolved from a technical function into a core capability for Vietnamese exporters to maintain their competitive advantage in the US market.
A trade official has suggested companies work closely with shipping lines, airlines, and freight forwarders to monitor routes, transit times, and potential surcharges while exploring broader cargo insurance to cover risks like war and terrorism.
In addition to institutional reform, the agency is also rolling out key solution groups to combat counterfeit goods, imitations, and intellectual property infringements in the digital environment.
The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
The industry's performance has been powered by bold investments in modern production lines, enabling Vietnamese firms to produce complicated products which were exclusive to advanced economies.
Outcomes of ABAC III will shape ABAC’s final policy recommendations to be submitted to the ABAC-APEC leaders’ dialogue, scheduled to take place in the Republic of Korea this November.
This is the second year the magazine has released the ranking, which is based on total revenue and key financial indicators of enterprises from seven countries in the region: Vietnam, Indonesia, Thailand, Malaysia, Singapore, the Philippines, and Cambodia.
At the summit, publishing, tech, and media sectors will discuss emerging trends, business models, and sustainable solutions for digital publishing development in Vietnam.
This year’s “Vietnam Goods Week” marks a significant milestone as it is being held simultaneously for the first time in four locations across Asia: Japan, Hong Kong (China), Cambodia, and Malaysia, from June 19 - 22.
A booth exhibiting made-in-Vietnam shoes at the launch of the Vietnam National Brand Week in HCM City on April 19. (Photo: VNA)
