The Vietnamese Goods Week was launched at Geant Casino Paris Massena, the biggest supermarket in Paris, on Nov. 9.
The10-day event, organised by the Vietnamese Ministry of Industry andTrade (MoIT), Big C Vietnam and the holding company of Big C supermarketchain in France, Casino Group, aims to promote Vietnamese goods in theFrench market.
On display at the supermarket are around 180made-in-Vietnam products, mainly fresh vegetables and fruits, dried andfrozen food and handicraft products.
Addressing the openingceremony, Vietnamese Ambassador to France Duong Chi Dung highlighted theorganisers’ initiative to organise the event, the first of its kind inParis. He said this is a good opportunity for Vietnamese businesses toaccess French retailers and consumers.
France is the secondbiggest market of Vietnam in Europe and Vietnam is an attractive marketfor French entrepreneurs and investors, said the diplomat.
Forhis part, Advisor to the Casino Group President Jacques Fourvel saidthat he is proud of the development of Big C supermarkets in Vietnam andthat Vietnamese goods are given a special position at Casino stalls, headded.
Head of the MoIT’s European Market Department Dang HoangHai said the event is an initial step of big projects jointly carriedout by Big C Vietnam and the MoIT to help Vietnamese businesses,manufacturers and distributors to access French partners and customersand explore French and European consumers’ demands.
Similar events will be held in Germany in March and April next year and in the US in the future, Hai added./.
The10-day event, organised by the Vietnamese Ministry of Industry andTrade (MoIT), Big C Vietnam and the holding company of Big C supermarketchain in France, Casino Group, aims to promote Vietnamese goods in theFrench market.
On display at the supermarket are around 180made-in-Vietnam products, mainly fresh vegetables and fruits, dried andfrozen food and handicraft products.
Addressing the openingceremony, Vietnamese Ambassador to France Duong Chi Dung highlighted theorganisers’ initiative to organise the event, the first of its kind inParis. He said this is a good opportunity for Vietnamese businesses toaccess French retailers and consumers.
France is the secondbiggest market of Vietnam in Europe and Vietnam is an attractive marketfor French entrepreneurs and investors, said the diplomat.
Forhis part, Advisor to the Casino Group President Jacques Fourvel saidthat he is proud of the development of Big C supermarkets in Vietnam andthat Vietnamese goods are given a special position at Casino stalls, headded.
Head of the MoIT’s European Market Department Dang HoangHai said the event is an initial step of big projects jointly carriedout by Big C Vietnam and the MoIT to help Vietnamese businesses,manufacturers and distributors to access French partners and customersand explore French and European consumers’ demands.
Similar events will be held in Germany in March and April next year and in the US in the future, Hai added./.
