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Vietnamese products introduced at Singapore supermarket chain

Vietnamese products are being introduced at NTUC FairPrice, Singapore’s biggest supermarket chain, from June 4-17.
Vietnamese products are being introduced at NTUC FairPrice, Singapore’s biggest supermarket chain, from June 4-17.

This is the second time the event has been organised, and a number ofnew staples are being offered on this occasion, including frozen fishfillets, sapodillas and coconuts.

Deputy Speaker of Singapore's Parliament and CEO of NTUC FairPriceSeah Kian Peng stated he has visited Vietnam several times, during which“pho” (noodle) and coffee are his favourite foods, leading him to wantto introduce Vietnam’s quality products to consumers in Singapore.

Vietnamese Ambassador to Singapore Nguyen Tien Minh affirmed that theevent is part of efforts to expand the presence of Vietnamese goods inthe choosy Singaporean market.

Looking forward,the Vietnamese Embassy will work to bring more Singaporean enterprisesto Vietnam to assist in applying Singaporean standards in Vietnam duringthe production process.

Trade Counsellor at theVietnamese Embassy Nguyen Viet Chi suggested Vietnam’s small- andmedium-sized enterprises take advantage of opportunities brought by theformation of the ASEAN Economic Community by the end of this year toexpand exports to Singapore.

Trade between thetwo countries has seen an average growth rate of 12 percent a year withVietnam’s export turnover to Singapore reaching 4 billion SGD (2.9billion USD).

In early 2015, Vietnam became one of the 10 biggest trade partners of Singapore for the first time.-VNA

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Vietnamese lychees win over UK consumers

The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
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