Workshop discusses opportunities of export to US market
Trade experts agreed at a workshop in Ho Chi Minh that there is great potential for Vietnam to expand exports to the US market, especially consumer and handmade products.
Vice Director of the HCM City Investment and Trade Promotion Centre Cao Thi Phi Van speaks at the workshop (Source: VNA)
HCM City (VNA) – Trade experts agreed at a workshop in Ho Chi Minh thatthere is great potential for Vietnam to expand exports to the US market,especially consumer and handmade products.
Speaking at the event, which was held by the HCM City Investment and Trade Promotion Centre (ITPC) on February 11, Vice Director of the centre Cao Thi Phi Van said the US is the largestexport market of Vietnam, while Vietnam is among the 13 biggest goods suppliersof the American nation.
However, there is still great room for Vietnam’s products in the US market, dueto its big size as well as diverse demands and segments. According to Van, the ITPC will continue topromote trade promotion activities and introduce Vietnamese products to the USmarket in 2020.
Erik Frankel, CEO of Vietsway – an online business selling products fromVietnam, said the US is a key export market of many countries, includingVietnam.
In recent years, Vietnam's export turnover to the US has continuously increasedbut the growth was mainly seen in the shipment of mobile phones and electroniccomponents, textiles, footwear, and furniture which are from foreign-investedfirms.
Meanwhile, Vietnam’s products of strength have yet to make inroads into thismarket, he noted.
However,trade experts warned that Vietnamese exporters should thoroughly studycustomers’ taste, goods’ suitability, prices and competitiveness of rivals toselect direct or indirect export. They pointed to factors that can affect exportsto the US such as delivery time, connections with distribution networks andmarketing strategies.
Kimberly Oanh, Operations Manager of Indo-Trans LogisticsCorporation (ITL Corp)particularly mentioned the US’s strict regulations on goods’ origins, hence Vietnameseenterprises should be cautious and ensure the transparency of informationrelated to origin of goods when exporting to the US./.
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