The 2023 Ninh Binh tourism week, themed “The Golden Colour of Tam Coc - Trang An”, is expected to draw a large number of domestic and foreign visitors to the northern province of Ninh Binh over eight days, starting from May 27.
Ninh Binh (VNA) – The 2023 Ninh Binh tourism week, themed “The Golden Colour of Tam Coc - Trang An”, is expected to draw a large number of domestic and foreign visitors to the northern province of Ninh Binh over eight days, starting from May 27.
𒅌 Via the annual event, Ninh Binh will continue affirming its brand and position as a safe and friendly destination, as voted by many renowned newspapers, magazines and travel websites worldwide as one of the top 10 ideal destinations for a wonderful family vacation in 2023. Previously, it was the only Vietnamese representative to be listed among the top 10 friendliest destinations in the world.
Rice painting in Tam Coc (Photo: VNA)
A new feature in the 2023 version is a 9,500 sq.m painting using rice as material on vast fields of Tam Coc stretching along the meandering Ngo Dong river. It symbolises abundance and the bountiful water element that supports the sustainable development of green tourism in the ancient capital of Hoa Lu, a land of cultural heritage for thousands of years.
Rice fields in Tam Coc have been voted as one of the most beautiful in Vietnam. The most impressive and enticing time to visit Tam Coc is around late May and early June. During this period, the vibrant yellow of the rice fields extends shimmeringly alongside the Ngo Dong river, flowing under majestic limestone mountain ranges. This enhances the beauty and geological significance, as well as the cultural and historical value of the Hoa Lu region, which still bears the traces of ancient humans.
Notably, Xuan Truong construction company will also launch the "Heritage Journey" free of charge from mid-May 2023, providing transportation for visitors from Tam Coc wharf to the ancient town of Hoa Lu in Ninh Binh city and vice versa.
Tourists will have an opportunity to indulge in the unique culinary culture of the region at the pedestrian street and food market of Tam Coc. They can also join in photo tours, enjoy the photo exhibition "Golden Season of Tam Coc - Trang An”, explore the traditional handicraft items and enjoy water puppetry, cheo and xam singing, and many other cultural activities.
Ninh Binh strives to welcome 5.35 million visitors this year, with a total revenue of over 5.1 trillion (221.7 million USD). This effort contributes to gradually transforming tourism into a local key economic sector and establishing Ninh Binh as a prominent tourist destination in the Red River Delta and the country as a whole./.
The northern province of Ninh Binh has been named among the 10 most welcoming regions in the world, one of the category of the Traveller Review Awards 2023 recently announced by Booking.com, a hotel booking app covering 228 countries and territories.
With diverse natural resources and rich ecosystems, Van Long Wetland Nature Reserve in Gia Vien district, the northern province of Ninh Binh, has many advantages and potential to develop a service-based economy, effectively contributing to local socio-economic development.
Digital technology has been introduced at various historical and cultural tourist sites in Ninh Binh province with a view to improving the experience of both tourists and local people.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Ngo Dong river in Ninh Binh (Photo: VNA)
Rice painting in Tam Coc (Photo: VNA)
