Companies suggest opening more tourism representative offices abroad
Travel companies have suggested opening more tourism representative offices abroad, with priority to China, Thailand, India, Europe and the US, in an attempt to boost the attraction of foreign tourists now that the bottleneck in the field of visa has been removed.
Hanoi (VNA) – 🐭Travel companies have suggested opening more touriꦿsmrepresentative offices abroad, with priority to China, Thailand, India,Europe and the US, in an attempt to boost the attraction of foreign tourists now that the bottleneck in the field of visa has been removed.
Atpresent, Vietnam has only three such offices in Japan, the Republicof Korea (RoK), and the UK. Headof the VietnamTourism Association (VITA)’s Communications Department and CEOof Flamingo Redtours Nguyen Cong Hoan said Vietnam spends around 2million USD on tourism promotion each year, or about 2.9% of Thailand’s, 2.5% of Singapore’s, and 1.9% of Malaysia’s. Therefore, it isimpossible to arrange large-scale stalls or design effective business-to-businessand business-to-consumer meetings. Hesuggested that funding for the offices should be drawn from diplomaticagencies, the Ministry of Industry and Trade, the Tourism Development AssistanceFund, and the private sector. Highlightingthe need to open such offices abroad, CEO of AZA TravelNguyen Tien Dat said although Vietnam is not a big market, many countries such asthe RoK, Japan, Thailand, Indonesia, and Singapore have opened their tourismrepresentative offices here which are operating effectively. VITAChairman Vu The Binh proposed that the State should well manage destinationsand popularise Vietnam’s tourism trademark while businesses should develop tourproducts. In thefirst half of this year, indexes regarding international and domestic tourist arrivals ortotal revenue met over 60% of the yearly plan, partly thanks to the impact ofthe Law on amendments and supplements to several articles of the Law on Entry,Exit, Transit and Residence of Foreigners in Vietnam. Hoanexpected that between now and the year’s end, Vietnam’s tourism industry will growstrongly and shape tourism products for foreign visitors in Vietnam in 2024,2025 and subsequent years. Areport by Google Destination Insights ranked Vietnam at the seventh place among the most searcheddestinations from March-June, and the only country in Southeast Asia inthe top 20. TheVietnamese Government also issued a new visa policy for international visitorsarriving in the country, tripling visa waivers from 15 to 45 days for selectedcountries. The changes will come into force on August 15./.
Vietnam’s new visa policy may help the country welcome 12 million foreign tourists this year, far surpassing the target of 8 million set previously, said Hoang Nhan Chinh, Secretariat Director of the Vietnam Tourism Advisory Board (TAB).
Germany's website dw.com has published an article describing Vietnam as one of the most popular destinations in Southeast Asia for its diverse landscapes, beaches, mountainous rice terraces and bustling cities.
The central city of Da Nang has conducted numerous tourism activities so far this year, thus greatly contributing to the local socio-economic development.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.