Hanoi recorded an estimated 24 million tourist arrivals this year, reflecting a remarkable annual increase of 27%, according to the municipal Tourism Department.
Foreign visitors to Hoa Lo Prison, a relic site in Hanoi. (Photo: VNA)
Hanoi (VNA) – Hanoi recorded an estimated 24 million tourist arrivalsthis year, reflecting a remarkable annual increase of 27%, according to themunicipal Tourism Department.
Among the total, foreign visitors reached 4 million, marking animpressive 266.7% year-on-year growth, while the remainders were domestictourists, exhibiting a yearly rise of 16.3%.
The total tourism revenue was estimated at 87.65 trillionVND (3.65 billion USD), indicating a substantial 45.5% surge compared to theprevious year.
Directorof the department Dang Huong Giang highlighted the sector's focus on building tours and tourism products grounded in traditional cultural values, adding that the introduction of15 enticing night tourism products also garnered positive feedback from tourists.
The department held various programmes to enhance its strengths intourism products such as culinary, MICE (Meetings, Incentives, Conferences andExhibitions), and health care tourism. In collaboration with districts,suburban areas and travel agencies, the sector offered new experiential toursthat are linked with heritage and relic sites, as well as craft villages. Rivertourism products were also developed to connect tourist destinations along theRed and Duong Rivers, she said.
Foreign visitors walk on a street in Hanoi ahead of Christmas. (Photo: VNA)
Also this year, Hanoi has been honoured by the World TravelAwards with several accolades, including "Leading City Destination in Asia","Leading City Break Destination in Asia" and "Leading TouristBoard in Asia”.
The city also received its first-ever award as the "World'sBest Golf Destination" from the World Golf Awards. It boasted 48 out of 103 MichelinGuide-selected restaurants, with three of them achieving Michelin one-starstatus. According to TripAdvisor, Hanoi ranked 17th out of 25 renowned traveldestinations and held the third position among the top 20 culinary destinationsfor food enthusiasts.
Giangrevealed that next year, the city will strive to serve some 26.5 million tourists, up 10.4%annually. This includes 5 million foreign and 21.5 million domestic tourists,showing respective year-on-year rises of 25% and 7.5%. The total revenue is projected tohike by 13.8% annually to roughly 99.77 trillion VND./.
The Chinese-flagged ship Zhao Shang Yi Dun on November 30 brought over 700 tourists to Da Nang’s Tien Sa port for sightseeing in the central coastal city.
Foreign tourists to Vietnam exceeded 11.2 million in the first 11 months of 2023, 3.8-fold higher than the same period last year, according to the General Statistics Office.
The total number of visitors to the central beach city of Da Nang in 2023 is estimated to exceed 7.4 million, doubling the figure in 2022 and equivalent to 93% of the figure in 2019 before the COVID-19 pandemic broke out, the municipal Department of Tourism has reported.
Tourism continues to be a bright spot in the southwestern province of Tay Ninh’s economic growth panorama this year, showing impressive development with increases logged in both the number of visitors and revenue.
The central province of Quang Binh targets to welcome 4.5-5 million visitors in 2024, and earn some 5.6 trillion VND (more than 227 million USD) from tourism next year.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Foreign visitors to Hoa Lo Prison, a relic site in Hanoi. (Photo: VNA) 
Foreign visitors walk on a street in Hanoi ahead of Christmas. (Photo: VNA) 
