The Hanoi Tourism Festival 2023 will take place in the downtown from March 23-26 to introduce local attractive tourist destinations, products, and services to international visitors.
Foreign visitors at the Hoa Lo Prison Relic in Hanoi. (Photo: The Hanoi Times)
Hanoi (VNA) - The HanoiTourism Festival 2023 will take place in the downtown from March 23-26 tointroduce local attractive tourist destinations, products, and services tointernational visitors.
The event held in the pedestrian zone around the Hoan Kiem lake aims to promotecultural exchanges, honour cultural heritage, and ramp up tourism promotionactivities, Nguyen Thi Mai Anh, Deputy Director of the Hanoi Centre forInvestment, Trade and Tourism Promotion, told at a press conference last week.
With 150 booths displaying products from nearly 100 travel businesses,including Vietnam Airlines and Vietravel, it is hoped that these will serve asa magnet to attract visitors.
Travel firms will launch a range of stimulus programmes, along with organisingmini-game shows to attract visitors.
Most notably, products of the capital’s craft villages such as Bat Trang, VanPhuc, and Duong Lam will be showcased as part of the festival.
Special tours aimed to explore heritage sites throughout Hanoi including Co Loacitadel, Thang Long imperial citadel, and Vinh Nghiem pagoda will also beintroduced to visitors.
Within the event’s framework, a conference on how to develop heritage tourismproducts will be held on March 23. In addition, a cyclo parade to re-enact thetraditional wedding of Hanoians will be held on March 25./.
With emotion and creativity, nearly 500 international artists, including architects, painters, and sketch enthusiasts of different ages from 18 countries, shared vivid images of the capital’s Old Quarter.
Hanoi’s Duong Lam ancient village, renowned for its unique houses built with wooden frames and fortified with laterites, still preserves typical features of old villages in the Red River Delta.
Hanoi will organise a tourism festival at the pedestrian area around Hoan Kiem Lake in the heart of the capital city from March 24-26, under the theme of heritage connectivity for tourism development.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Foreign visitors at the Hoa Lo Prison Relic in Hanoi. (Photo: The Hanoi Times) 
