Hanoi (VNA) – ♏The capital city of Hanoi hosted some 1 million tourists during the nine-day Tet (Lunar New Year) holiday which began on January 25, marking a 6% increase from the previous year, according to the municipal Department of Tourism.
International arrivals showed particularly strong growth, with about 142,000 visitors, representing a 15.8% rise as compared to 2024. The majority of them came from China, the Republic of Korea, Taiwan (China), the US, the UK, Malaysia, India, Germany, France, and Japan. Domestic tourism also saw healthy growth of 5%, with 859,000 tourist arrivals.
🌼 Director of the tourism department Dang Huong Giang attributed the robust performance to proactive preparation by local tourism facilities, which introduced new and attractive programmes ahead of the holiday season.
The capital city hosted numerous vibrant events that showcased traditional Tet celebrations of the Red River delta region, including the Tet at Vietnamese village at Mong Phu communal house in Duong Lam ancient village in the outlying township of Son Tay, firework displays, and art performances.
Major festivals scheduled for early 2025 comprise the 236th celebration of the Ngoc Hoi - Dong Da victory in Dong Da district, Huong Pagoda festival in My Duc district, Giong festival at Soc temple in Soc Son district, and Co Loa festival in Dong Anh district.
Looking ahead, the department will continue to strengthen tourism promotion efforts while working with districts to organise spring tours and major festivals, connecting visitors with historical sites, craft villages, and high-quality agricultural product markets./.
My Duc district in Hanoi, home to the magnificent the Huong Son Landscape Complex, also known as Huong Pagoda, has pulled out all the stops in preparation for the festival.
Unlike its usual hustle and bustle, Hanoi awakens on the first morning of Tet in a rare state of calm, embracing the new year with a quiet, understated beauty. As the Year of the Snake begins, new hopes take flight, ushering Vietnam into a future filled with optimism and determination.
The ancient village of Duong Lam in Hanoi’s Son Tay township is organising a programme named “Tet Lang Viet” (Tet in Vietnamese village) from January 18 to February 16 (the 19th day of the last lunar month to the 19th day of the first lunar month) to promote the value of the traditional Tet (Lunar New Year) festival.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
