Hanoi welcomes 332,000 visitors during Lunar New Year holiday
The capital city of Hanoi served 332,000 tourists, including 32,000 foreigners, during the Lunar New Year (Tet) holiday from January 21 – 26, according to the municipal Department of Tourism.
Hanoi welcomes 332,000 visitors during Lunar New Year holiday. (Photo: VNA)
Hanoi (VNA) – The capital city ofHanoi served 332,000 tourists, including 32,000 foreigners, during the Lunar NewYear (Tet) holiday from January 21 – 26, according to the municipal Departmentof Tourism.
Total revenue from tourism activities topped 1 trillion VND (42.6 millionUSD), the department said.
The number of tourists increased dramatically at key monuments,museums, parks, ecological zones, and resorts in the city.
Notably, Van Mieu (the Temple of Literature) - Quoc Tu Giam (the first university in Vietnam) and the Huongpagoda received about 80,000 visitors each. Meanwhile, the Thang Long Imperial Citadel, theSpecial National Relic of Co Loa, Duong Lam ancientvillage – the Son Tay ancient citadel received 19,700; 18,000 and 15,000 visitors, respectively.
During the holiday, a series of art performances and cultural programmes were held at relic sites and tourist attractions, while many new tourismproducts introduced to attract visitors.
𝐆 According to Director of the municipal Department of Tourism Dang Huong Giang, theagency has paid special attention to inspect the observance of regulations ontourism in tourist areas, aiming to better the quality of services./.
The Trip Advisor website ranked Hanoi in the top 25 most popular travel destinations in Asia and 25 most popular tourist destinations in the world, while Time Magazine in the US voted it one of three destinations in Vietnam in the top 100 most wonderful places in the world.
Hanoi’s Duong Lam ancient village, renowned for its unique houses built with wooden frames and fortified with laterites, still preserves typical features of old villages in the Red River Delta.
Co Loa now is serving as not only a cultural relic and evidence of ancient Vietnamese’ creativeness and technical level, but also an ideal destination for visitors.
“There is no more atmospheric way to haul into Vietnam’s twin metropolises as this train rattles through historic cities and swooshes beside spectacular coastlines,” according to Lonely Planet.
All the 240 households in Thieng Lieng hamlet once knew only salt production and aquaculture, but now welcoming tourists has become a source of their joy and income.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
Hanoi welcomes 332,000 visitors during Lunar New Year holiday. (Photo: VNA) 
