Master plan on Mau Son national tourism zone development
Mau Son tourism zone in the northern mountainous province of Lang Son will be developed as a national tourism destination, with typical forms such as spiritual and eco-tourism under a master plan recently approved by the Prime Minister.
Mau Son experiences snow in winter (Photo: vietnamtourism.gov.vn)
Hanoi (VNA) – Mau Son tourism zone in the northern mountainousprovince of Lang Son will be developed as a national tourism destination, with typicalforms such as spiritual and eco-tourism under a master plan recently approvedby the Prime Minister.
Under the planning, the core zone of the tourism area will encompass 1,500hectares in Mau Son commune (Loc Binh district), Mau Son and Cong Son communes(Cao Loc district).
The plan aims to take advantage of Mau Son tourism zone’s strengths such asclimate, landscapes and ethnic minority groups’ culture while ensuring culturalpreservation, security and climate change response. The move also aims toreduce poverty and build new style rural areas.
Mau Son tourism zone will be linked with potential tourist attractions in thelocality and neighbouring provinces to diversify tourism products.
Mau Son, located 1,541 metres above sea level, is known for its favourableclimate and the native Dao, Tay and Nung ethnic minority people as well aslocal specialties like peaches, tea and local wine made from indigenous plants.
Tourists can enjoy its beautiful streams and waterfalls as well as occasionallyexperience snow in winter.
The tourism zone expects to welcome 800,000 visitors in 2025 and one million in2030 with 50,000 foreigners. Revenue from tourism is hoped to reach more than3.4 trillion VND (148.9 million USD).-VNA
President Truong Tan Sang has asked Lang Son province to press ahead with building new-style rural areas and consider this as an important solution to poverty in disadvantaged regions.
Northwest provinces held a press conference in Hanoi on April 14 within the framework of the ongoing Vietnam International Tourism Mart in order to promote tourism in the region.
Thousands of people and tourists have flocked to the northern mountainous province of Lang Son to join the Mau Son Summer Tourism Festival, which opened in Loc Binh district on July 9.
All the 240 households in Thieng Lieng hamlet once knew only salt production and aquaculture, but now welcoming tourists has become a source of their joy and income.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
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VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Mau Son experiences snow in winter (Photo: vietnamtourism.gov.vn) 
