The Vietnam Tourism Association (VTA) on September 28 launched a nationwide tourism recovery programme with a direction of living safely with the COVID-19 pandemic
Golden Bridge in central Da Nang city. (Photo: VNA)
Hanoi (VNA) ꦿ- The Vietnam TourismAssociation (VTA) on September 28 launched a nationwide tourism recovery programme with a direction of living safely with the COVID-19 pandemic.
Nha Trang beach city in Khanh Hoa draws visitors at home and abroad (Photo: VNA)
Speaking at the ceremony, VTAPermanent Vice Chairman Vu The Binh said over the past two years, over 2million direct and millions of indirect workers have become unemployed due tothe pandemic. In 2020 and the first half of 2021, a series of tourism stimulusprogrammes were launched whenever the pandemic was controlled. Via the programme, the organising board wantsto raise public awareness of safe travelling and create trust among tourists aboutselected travel companies that meet criteria for welcoming guests amid the pandemic,he said.
Nui Chua and Kon Ha Nung are recognised as UNESCO biosphere reserves (Photo: VNA)
Binh added that, in the foreseeable future, thetourism sector will adopt six principles and build safety criteria for touristsand travel companies. According to a plan issued by the Ministry of Culture, Sports and Tourism, the sector will launchcommunications campaigns to stimulate tourism with the messages “Vietnamesepeople travel Vietnam”, “Vietnam's safe and attractive tourism”while piloting a programme to welcome foreign visitors back to Phu Quoc island city in the southernprovince of Kien Giang, then expanding to other destinations, including Ha LongBay in the northern province of Quang Ninh, Hoi An in the central province ofQuang Nam, Nha Trang in the central province of Khanh Hoa and Da Lat in theCentral Highlands province of Lam Dong.
Hoi An ancient city in Quang Nam province. (Photo: VNA)
The ministry highlightedthree important factors in the new normal, including vaccinations for residentsand workers in the sector, ensuring safety of destinations and lodgingfacilities, and creating favourable conditions for domestic and international visitors having vaccination certificates./.
Technology has helped people who love to travel satisfy their desire to explore the world in the context of staying at home to prevent the spread of COVID-19.
The Department of Culture, Sports and Tourism of the south central province of Binh Thuan is discussing plans to reopen Mui Ne to visitors on October 20 after a months-long shutdown.
The Ministry of Culture, Sports and Tourism is looking forward to quickly resume operations of the tourism industry which was battered by the COVID-19 pandemic.
As Vietnam has not yet opened its doors to international tourists, tourism enterprises in Hanoi are devising plans to welcome back domestic tourists. Unique and attractive products are being developed and many stimulus programmes will be launched to ensure safety for tourists and those working in the industry.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Golden Bridge in central Da Nang city. (Photo: VNA) 
Nha Trang beach city in Khanh Hoa draws visitors at home and abroad (Photo: VNA) 
Nui Chua and Kon Ha Nung are recognised as UNESCO biosphere reserves (Photo: VNA) 
Hoi An ancient city in Quang Nam province. (Photo: VNA) 
