Making Incense, a photo by Nguyen Khanh, published in National Geographic Magazine in 2017 and Spectacle in 2018. - Illustrative image (Photo courtesy of the artist)
Hanoi (VNS/VNA) - A photo contest focusing on landscapes and culture haskicked off with the aim to promote Vietnamese tourism.
Titled Journey, the contest, hosted by the Jillian Perfume brand, asksparticipants to send photos and stories of their trips throughout the countryto the website //journeys.jillianperfume.com. All entrants will receive aset of Jillian Perfume.
The jury includes National Geographic photographer Tran Tuan Viet,photojournalist Nguyen Khanh and Yumi Duong from Jillian Perfume.
With the slogan “A journey of capturing life fragrances”, the contest launchedearlier this month has attracted many young travellers, according to Duong.
“With clear criteria and attractive prizes, the contest drew many participants.We expect that it will help promote Vietnamese tourism.”
“Through the contest, we want to find a young representative who can tellinspiring stories of travelling and introduce images of Vietnamese tourism tothe world,” she said
Fifty photos will go to the final round to compete for the top prize which isworth 30 million VND.
The result will be announced on July 25 and the award ceremony and photoexhibition will take place on July 31./.
The Vietnam National Administration of Tourism (VNAT) will collaborate with national flag carrier Vietnam Airlines to boost the introduction of Vietnamese tourism to the world, following a Memorandum of Understanding signed between two sides in Hanoi on December 24.
The Hue Imperial Citadel in the central province of Thua-Thien Hue will be glowing with the atmosphere of traditional Vietnamese Lunar New Year (Tet) from January 17 – 31.
The budget carrier Vietjet has cooperated with Facebook to launch the tourism promotion programme "Immense Vietnam – Fly green with Vietjet" as part of the "Proud Vietnam" project launched by the Ministry of Planning and Investment and Facebook to promote the economy and tourism after COVID-19.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Making Incense, a photo by Nguyen Khanh, published in National Geographic Magazine in 2017 and Spectacle in 2018. - Illustrative image (Photo courtesy of the artist) 
