More than 3.7 million orders were placed via websites and e-commerce platforms during a 60-hour online shopping programme launched by the Ministry of Industry and Trade (MoIT) on December 4, up 267 percent compared to the average rate of a normal day.
Over 3.7 million orders recorded on Online Friday - Illustrative image (Photo: VNA)
Hanoi (VNA) – More than 3.7 million orders were placed via websites ande-commerce platforms during a 60-hour onlineshopping programme launched by the Ministry of Industry and Trade (MoIT) onDecember 4, up 267 percent compared to the average rate of a normal day.
According to the ministry’s e-Commerce and Digital Economy Agency,the Online Friday event recorded positive results, attracting 11.2 millionvisits on mobile apps and devices.
Over 247,100 genuine products were offered for sale during the event, with over26,200 Star vouchers were distributed to customers.
Notably, the price comparison feature was mostused by customers in the event, with over 1.4 million interactions wereperformed. Meanwhile, the QR scanning programme for hunting vouchers recorded 1.1million scans.
The MegaStream event broadcasted live from 20:00 to 24:00 on December 3 to kickoff Online Friday had over 4.9 million views and interactions, the departmentsaid.
This is the seventh consecutive year the event of this kind has been organisedand it has become Vietnam’s biggest online shopping day.
It not only helped consumers to buy high-quality products at affordable prices,but offered a venue for businesses to seek partners and business opportunities,contributing to the country’s economic development./.
Vietnam’s top e-commerce shopping event, Online Friday 2019, will for the first time help businesses sell goods through e-voucher systems, enhancing shopping experiences for customers.
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The Vietnam eCommerce and Digital Economy Agency kicked off the Online Friday 2019 and e-commerce and digital technology experience week in Hanoi on December 5.
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Over 3.7 million orders recorded on Online Friday - Illustrative image (Photo: VNA) 
