Quang Ninh holds Ao dai festival to promote tourism
Stories about heritages in the northern province of Quang Ninh were told through a show of 17 collections of Ao dai (traditional Vietnamese long dress) at Quang Ninh 2020 Ao dai festival organised in Cam Pha city on December 26.
An Ao dai by renowned designed Minh Hanh (Photo: VNA)
Quang Ninh (VNA) - Stories aboutheritages in the northern province of Quang Ninh were told through a show of 17collections of Ao dai (traditional Vietnamese long dress) at Quang Ninh 2020 Aodai festival organised in Cam Pha city on December 26.
The event, jointly held by the provincial Department of Culture and Sport incollaboration with Cam Pha city People’s Committee, is part of the activitiesin the tourism stimulus programme devised to complete the target of hosting 3million visitors in Quarter 4.
More than 100 artists and models from Ho Chi Minh City, Hanoi, Hue and Da Latjoined the Ao dai performance.
The festival is hoped to promote Cam Pha city and Quang Ninh as a whole as asafe, friendly and attractive destination for visitors.
Earlier, Ha Long city launched an Ao dai week to honour the beauty ofVietnamese women./.
The northeastern province of Quang Ninh will hold 64 cultural, sport, and tourism events towards the goal of attracting 3 million visitors in Quarter 4.
More than 500 women and girls in Ao Dai (Vietnamese traditional dress) joined a parade in Hanoi, showing off the beauty of the most elegant and graceful dress of Vietnamese women.
An Ao dai (traditional long dress) and cuisine festival opened in the ancient imperial city of Hue, the central province of Thua Thien-Hue, on December 18.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
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VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
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After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
An Ao dai by renowned designed Minh Hanh (Photo: VNA) 
