TikTok kicks off tourism promotion campaign in Vietnam
The Vietnam National Administration of Tourism’s Tourism Magazine and TikTok Vietnam officially began promoting Vietnam’s famous tourist spots and special tours on the video app TikTok on June 13.
An aerial view of Ba Na Hills in the central coastal city of Da Nang (Source: VNA)
Hanoi (VNA) – The Vietnam National Administration of Tourism’s TourismMagazine and TikTok Vietnam officially began promoting Vietnam’s famous touristspots and special tours on the video app TikTok on June 13.
The marketing programme has a very ambitious goal of producing and screening30,000 short videos on the TikTok platform with a target of 100 million views.Videos will be featured under the brand hashtag of #HelloVietnam.
The first video in the series will be about Da Nang, and it is scheduled to belaunched on June 15 under the hashtag #HelloDanang.
#HelloVietnam is part of the global tourism promotion campaign #TikTokTravellaunched by TikTok to honour stunning tourism sites worldwide as well as nudgedifferent cultures closer to each other.
The two sides have also started cooperation on developing marketing strategy aswell as working on promotion campaigns in target markets like Japan, theRepublic of Korea, Thailand and Australia.
TikTok,which has over 12 million users in Vietnam, pledges to cooperate with competentauthorities and businesses to honour Vietnamese culture and tourism.
Closeto 7.3 million foreign tourists visited Vietnam in the first five months of 2019,up 8.8 percent against the same period last year. The country aims to receiveabout 18 million foreign visitors this year. –VNA
The central coastal city of Dang Nang has in recent years welcomed a steady number of holidaymakers in the final months of the year when it was used to be the low season due to unpredictable weather.
Vietnam’s famous tourist spots and special tours run by members of the Vietnam Community Tourism Association (VCTC) will be popularised to both domestic and foreign customers through the short video app TikTok under a cooperation deal inked on May 28.
The central province of Binh Thuan will implement some major projects in service of tourism development on Phu Quy by 2030, towards turning the island into a destination of green tourism.
The Embassy of Vietnam in Australia on June 12 hosted an event to promote Vietnam’s culture and tourism in Australia and enhance exchanges between Vietnamese women and international friends in the country.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
An aerial view of Ba Na Hills in the central coastal city of Da Nang (Source: VNA) 
