Top 100 most valuable Vietnamese brands 2024 announced
The 100 most valuable Vietnamese brands in 2024 were honoured at a ceremony held by Consultancy Vietnam Brand Purpose and global consultancy Brand Finance in Ho Chi Minh City on October 11.
100 Vietnamese businesses with the biggest brand value are honoured at a ceremony in HCM City on October 11. (Photo: VNA)
HCM City (VNA) 🎃– The 100 most valuable Vietnamese brands in 2024 were honoured at a ceremony held by Consultancy Vietnam Brand Purpose and global consultancy Brand Finance in Ho Chi Minh City on October 11.
Viettel, for the 9th consecutive year, has retained its title as the most valuable local brand with a value of 8.9 billion USD, followed by Vinamilk and VNPT, both at 2.6 billion USD.
Other valuable brands include GELEX, Vietjet, VPBank, Vietinbank, PNJ, and Vinhomes.
Within the framework of the event, this year’s Brand Finance Vietnam 100 Report was also released to provide a comprehensive picture of the valuations.
Vietnam was the fastest-growing brand in the world, with its value surging 102% during 2019-2023 to 498.13 billion USD last year. It currently ranks 33rd out of 121 in terms of strongest national brand.
Nguyen Thanh Giang, CEO of Vietnam Brand Purpose, said with the economy facing numerous challenges, global uncertainties and tough competition from international brands, this report could help businesses improve their investment attraction and reinforce their competitive advantages.
Tran Thi Kim Phuong, director of FPT Software Ho Chi Minh, said that a brand not only contributes to increasing the value of a business but also helps the company capture international markets. Specifically, one of the key factors that has enabled FPT to assert its capabilities, position, and brand value in both the domestic and foreign is its pioneer role in technology trends, its continuous expansion in scale and market presence, and its effective communication of the brand message to consumers.
Alex Haigh, managing director of Brand Finance Asia-Pacific, said brand story communication played an increasingly important role in enhancing a business’s brand value and market share but it must be done regularly to ensure familiarity among customers and gain the trust of buyers and other business partners through consistent and transparent messages.
If brand story building is linked with local culture or resources, businesses can contribute to positioning the country’s national brand on the global map, and this could encourage other domestic brands to grow, according to Haigh.
Vietnam Brand Purpose and Brand Finance are working together to deploy measures that elevate Vietnamese brands in both the domestic and foreign markets, he added./.
Fifteen Vietnamese banks have been named among the world’s top 500 banking brands recently announced by the global leading brand valuation consultancy Brand Finance, according to the Vietnam Banks Association.
In the face of fierce competition in the world market, Vietnamese retailers are racing to “green up” their trademarks towards sustainable brands, thus maintaining its home ground and reach out to foreign markets.
Cross-border e-commerce has helped increase the number of products sold by Vietnamese sellers on Amazon and their revenues have rose by tens of times over the last five years, according to Amazon Global Selling Vietnam (AGSV).
The North-South Expressway project is scheduled for completion by 2030, aiming to establish the groundwork for Vietnam’s modern railway industry and stimulate regional economic development, positioning the country for a significant economic leap in the era of national rise.
The probe, initiated on June 11 following a petition by the US Coalition for Fair Trade in Hardwood Plywood, targets products classified under HS Code 4412 and 9403 imported from China, Indonesia and Vietnam.
Sun PhuQuoc Airways was born as a perfect piece in Sun Group’s strategic vision to build a premium ecosystem of tourism, entertainment, real estate, and aviation. With a pioneering ambition, Sun PhuQuoc Airways is not just an airline, but a symbol of connection – bringing the world to Phu Quoc and taking Phu Quoc to the world.
A key change in the draft decree is a provision requiring bank transfers for gold transactions valued at 20 million VND (765 USD) and above, to enhance transparency and verify customer identities.
In the first four months of 2025, trade turnover between Vietnam and Cambodia surpassed 3 billion USD, marking a 7% increase compared to the same period in 2024.
On June 19 alone, a total of 2,005 trucks completed customs clearance at Lang Son’s border gates — the highest single-day figure ever recorded in the province. Of these, 634 carried exports and 1,371 imports.
The OECD Economic Surveys: Vietnam 2025 report focuses on analysing the country’s macroeconomic fundamentals, the impact of international integration on attracting foreign investment and trade, and the country’s prospects for developing a low-carbon economy.
Antoine Colin, Senior Vice President for Global Supply Chain Digital Transformation & Resilience at HP Inc., affirmed HP’s strategic commitment to building a supply chain and ecosystem in Vietnam and the region.
Deputy Director General of the Ministry of Industry and Trade (MoIT)’s Trade Promotion Agency Bui Quang Hung emphasised that logistics has evolved from a technical function into a core capability for Vietnamese exporters to maintain their competitive advantage in the US market.
A trade official has suggested companies work closely with shipping lines, airlines, and freight forwarders to monitor routes, transit times, and potential surcharges while exploring broader cargo insurance to cover risks like war and terrorism.
In addition to institutional reform, the agency is also rolling out key solution groups to combat counterfeit goods, imitations, and intellectual property infringements in the digital environment.
The event, co-organised by the Vietnam Trade Office in the UK and TT Meridian, a local importer of Vietnamese fresh produce, aims to build a national lychee brand and encourage broader recognition of Vietnamese fruits in a competitive, high-end market.
The industry's performance has been powered by bold investments in modern production lines, enabling Vietnamese firms to produce complicated products which were exclusive to advanced economies.
Outcomes of ABAC III will shape ABAC’s final policy recommendations to be submitted to the ABAC-APEC leaders’ dialogue, scheduled to take place in the Republic of Korea this November.
This is the second year the magazine has released the ranking, which is based on total revenue and key financial indicators of enterprises from seven countries in the region: Vietnam, Indonesia, Thailand, Malaysia, Singapore, the Philippines, and Cambodia.
At the summit, publishing, tech, and media sectors will discuss emerging trends, business models, and sustainable solutions for digital publishing development in Vietnam.
This year’s “Vietnam Goods Week” marks a significant milestone as it is being held simultaneously for the first time in four locations across Asia: Japan, Hong Kong (China), Cambodia, and Malaysia, from June 19 - 22.
