An art performance at the closing ceremony of Visit Vietnam Year 2023 – Binh Thuan. (Photo: VNA)
Binh Thuan (VNA) – The south-central province of Binh Thuan heldthe closing ceremony of the Visit Vietnam Year 2023 in Phan Thiet city onDecember 27 evening.
With the theme of “Binh Thuan – Green Convergence”,the programme includes over 200 events and activities in 41 provinces andcities nationwide, of which more than 30 have been organised in the host locality.
Speaking at the closing ceremony, DeputyMinister of Culture, Sports and Tourism Hoang Dao Cuong emphasised that theevents and activities have created positive effects, attracting the attentionof a large number of people, and mobilising community strength in promotingtourism to recover quickly, and develop effectively and sustainably.
The success of the Visit Vietnam Year 2023has positively impacted the recovery of the tourism industry of Vietnam ingeneral and Binh Thuan in particular, Cuong stressed.
Kite surfing on Mui Ne beach favoured by many tourists. (Photo: VNA)
This year, Vietnam has served more than12.5 million foreign visitors and 108 million domestic ones, and earned an estimated over 670 trillion VND (27.5 billion USD). Notably, Vietnam won54 prizes at the 2023 World Travel Awards - Asia and Oceania region, whichhelps affirm the brand, role and position of Vietnam on the world tourism map.
Doan Anh Dung, Chairman of the provincialPeople's Committee, said that the Visit Vietnam Year is truly a greatopportunity for Binh Thuan to spread to both domestic and foreign tourists themessage of a friendly, gentle and hospitable land rich in historical andcultural identity with many unique traditional festivals.
In 2023, Binh Thuan has welcomed nearly 8.5 million visitors and earned over 23 trillion VND,nearly doubling that in 2022 and helping it enter the list of nine localitieswith the highest tourism revenue in the country.
The host of the Visit Vietnam Year 2024will be Dien Bien province in the northwestern mountainous region./.
As a host of Visit Vietnam Year 2023, the south-central coastal province of Binh Thuan will organise a big “Cau Ngu” (Whale worshipping) festival, making it a prominent event to attract visitors to Phan Thiet city in particular and the province in general.
The street festival “Binh Thuan Colours” took place in Phan Thiet city in the south-central province of Binh Thuan on August 29 evening, within the framework of the “Street Cultural Week” – an activity in the Visit Vietnam Year 2023 themed “Binh Thuan - Green Convergence”.
The south central province of Binh Thuan will hold a kite festival from October 22-29, during which a Guinness record for the largest kite in Vietnam will be set.
The Visit Vietnam Year 2024 hosted by the northern mountainous province of Dien Bien will feature cultural, economic, and social events associated with the 70th anniversary of the Dien Bien Phu victory (May 7, 1954 – 2024), according to the Ministry of Culture, Sports, and Tourism.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
An art performance at the closing ceremony of Visit Vietnam Year 2023 – Binh Thuan. (Photo: VNA) 
Kite surfing on Mui Ne beach favoured by many tourists. (Photo: VNA) 
