
A signing ceremony between the two sides was organised on November 16 in Hanoi.
According to organisers, this was a big step in the local esport community, asVietnamese people can now watch many live esport competitions legally.
VTVcab leaders expect to guide Vietnamese esports to develop strongly andprofessionally and in the near future bring international esports competitionsto the country.
“VTVcab is a leading sports content producer in Vietnam, and we have seen thegrowing interest of young audiences in esport tournaments,” said Hoang Ngoc Huan,Chairman of the Board of Directors of VTVcab. “Through comprehensivecooperation with EFG, VTVcab will create attractive and unique content aboutesports as well as organise international-class tournaments in Vietnam in thenear future.”
Following the deal, VTVcab will own the executive rights to produce anddistribute more than 50 tournaments organised annually by EFG to Vietnameseviewers, gamers and supporters through its television channels, Over-the-top(OTT) service and social networks.
The Vietnamese corporation will air live competitions such as ESL Pro Tour,StarCraft 2, Intel® Extreme Masters Rio Major, DOTA 2’s DPC, and ESL One amongothers on its multi-platforms. The number of tournaments may be increasedyearly.
In addition, Vietnamese gamers and supporters can also enjoy the Snapdragon ProSeries, the world's largest multi-genre mobile esports competition. The series includesa range of genres which are popular in Vietnam such as Free Fire, Arena ofValor and League of Legends: Wild Rift.
In Vietnam, VTVcab is the first firm to collaborate on this scale with EFG, theworld's leading competitive games and esports company.
“Vietnam is an exciting market for esports: such a huge audience of sportingfans, whether football or others. Esports is fast growing to be a top sport inthis country, and there are millions of esports fans here. It is incredible andEFG wants to be more deeply connected with this passionate audience,” said NickVanzetti, EFG’s Managing Director - Asia Pacific Japan.
“EFG is proud to be a world leader in esports, with over 20 years pioneeringthe industry and how it is shaped today. EFG creates worlds beyond gameplay,where players and fans become community. Our vision for Vietnam stays true tothis. In Vietnam, VTVcab is the perfect partner: such a huge reach, andpowerful brand synonymous with digital entertainment. We know that VTVcab willdo an amazing job to help us spread the word of EFG's great products fromaround the world, and hopefully to work together on bringing some of theseevents and tournaments also to Vietnam. We look forward to starting thispartnership and are positive that we can continue to grow the footprint foresports together with VTVCab,” he said./.
VNA