Da Nang focuses on developing Son Tra tourism area
The central city of Da Nang’s Department of Tourism has issued a master plan on the development of Son Tra National Tourism Area to 2025, aiming to lure 3.5 million visitors and revenue of about 1.9 trillion VND (83.5 million USD).
Da Nang (VNA) – Thecentral city of Da Nang’s Department of Tourism has issued a master plan on thedevelopment of Son Tra National Tourism Area to 2025, aiming to lure 3.5million visitors and revenue of about 1.9 trillion VND (83.5 million USD).
By 2030, the site expects toattract 4.6 million tourists with earnings of about 4.3 trillion VND, accordingto the plan which was approved by Prime Minister Nguyen Xuan Phuc in November2016.
With an area of 4,439 hectares,Son Tra National Tourism Area is located in Son Tra peninsular in Tho Quangward, Son Tra district.
By 2025, the area is expected tomeet all criteria of a national tourism site, and become a high-end eco-tourismand resort centre as well as an important destination in the national road andsea tourism route in 2030.
Three service centres will bebuilt in three gateways of the Son Tra peninsula, while areas serving ecotourismtourism, entertainment, sports and sight-seeing will be developed, including aflower and herbal park, a wildlife rescue centre, a safari park, a camping areaand sight-seeing points.
Da Nang aims to develop Son TraNational Tourism Area based on reasonable exploitation of sea and forestresources, with priority on ecotourism, sports, resorts and cultural-spiritual tourism,thus boosting the growth of other service sectors.
According to Tran Thi Thanh Tam,Chairwoman of Son Tra district People’s Committee, the locality’s total retailand service revenue in 2016 increased by 20 times compared to that in 1997.
Tourism is a key economic sectorin Da Nang in recent years.
In 2016, 5,51 million touristsvisited the city, gegerating 16 trillion VND (717 million USD) in tourismrevenue.-VNA
The tourism industry of central Da Nang city this year hosted 4.6 million tourists, including 1.25 million foreigners, bringing 12.7 trillion VND (605 million USD) in revenue.
Genting Dream, a cruiser of the Hong Kong-based luxury cruise line Dream Cruises, with 2,300 passengers on board, docked at Tien Sa port in the central city of Da Nang on November 10.
The Da Nang Department of Tourism held an event in Hanoi on January 4 to promote upcoming events scheduled to take place in the central city throughout this year.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
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Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
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Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
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The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
A view of Son Tra peninsular (Photo: VNA) 
