Since the reopening of the direct air route linking Da Nang city with the Republic of Korea (RoK)’s Incheon, the central Vietnamese city has become more popular among Korean stars and Key Opinion Leaders (KoLs).
Korean KoLs help promote Da Nang's tourism (Photo: VNA)
Da Nang (VNA) – Since the reopening of the direct air route linking DaNang city with the Republic of Korea (RoK)’s Incheon, the central Vietnamesecity has become more popular among Korean stars and Key Opinion Leaders (KoLs).
The municipal Department of Tourism said that since the resumptionof Da Nang-Incheon flights in April, this city has welcomed five famous filmcrews and TV channels such as SBS, IHQ and partners, with the participation ofmany famous Korean stars such as Lee Joon-Gi, Lee Je-Hoon and Kim Yoo-Bin, andKoLs in the fields of tourism and sports like Cho Eun-bi, Kim Hye-Lin, KimAh-Ryong.
The visits by prestigious Korean artists and film crews havecontributed to affirming Da Nang is not only a resort paradise, but also anideal destination for international cinema works.
Recently, top star Lee Je-Hoon was present in Da Nang tofilm in the second season of "Taxi Driver" movie. According to DaNang International Terminal Investment and Operation Joint Stock Company (AHT),some areas of the terminal were included in the filming of the movie by a crew of SBS TV and its partner Club House.
Actor Lee Joon-Gi shows his love for Vietnam (Photo: Lee Joon-Gi instagram)
Previously, in June, Vietnamese fans were excited when actorLee Joon-Gi came to Da Nang to film and have many experience in the beautifulcoastal city, including Cham sculpture museum, Hoa stream tourist area, cafes, andDa Nang beach.
From June 17-30, Da Nang also welcomed the SBS TV crew tocarry out a programme to promote the Vietnamese culture, tourism, cuisine andpeople with the participation of singer- musician-actress Kim YooBin, once amember of the famous Korean girl group Wonder Girls.
IHQ TV channel also chose Da Nang as the destination torecord the tourism promotion programme "Travely" last May.
From March to the end of June, more than 35,000 foreignpassengers arrived in Da Nang on 286 flights, including 71 flights from the RoK./.
With stable growth in the economy, infrastructure, urban management, tourism and investment attraction, the central city of Da Nang is challenging to develop into a ‘liveable’ city of regional and global status.
Da Nang, Hanoi, and Ho Chi Minh City have been listed among the best cities in Southeast Asia in Asia’s Best Awards 2022, recently unveiled by the Travel & Leisure magazine.
Travellers from Vietnam’s major cities can now take Vietjet’s direct flights to Busan, the Republic of Korea at as low as 7,700 VND (0.33 USD) one-way.
With this year’s peak tourist season underway, Da Nang city has launched a series of high-end art and entertainment activities that will last throughout the summer.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
Korean KoLs help promote Da Nang's tourism (Photo: VNA) 
Actor Lee Joon-Gi shows his love for Vietnam (Photo: Lee Joon-Gi instagram) 
