More than 120 Tiktok content creators took part in a discussion on how to shoot videos promoting tourist destinations in Da Nang, during an event held by the municipal Tourism Promotion Centre and two media companies on August 20.
My Khe Beach in the central city of Da Nang. (Photo: VNA)
Da Nang (VNA) – More than 120 Tiktok contentcreators took part in a discussion on how to shoot videos promotingtourist destinations in Da Nang, during an event held by the municipal TourismPromotion Centre and two media companies on August 20.
Joining them were salespersons and marketers from tourismservices companies in the central city.
It forms part of Da Nang’s initiatives to boost tourismpromotion on social media, particularly Tiktok, one of the most popularplatforms among youngsters at present.
Director of the Da Nang Tourism Promotion Centre Nguyen Thi HoaiAn said Tiktok had 1.2 billion monthly active users in the fourth quarter of 2021and expected to reach 1.8 billion by the end of 2022.
As it is a very promising platform for businesses to promotetheir products and services, the centre is doubling efforts to popularise thecity’s destinations via Tiktok, An said. It requires support from young peopleto create a Tiktok community able to spread the beauty of Da Nang and itscuisine, destinations and friendliness among the users, she added.
During the event, the organisers provided Tiktokers withexpertise on how to effectively develop content and a channel, and to attractviewers. The Tiktokers also exchanged experience in making video clips on Da Nang as well cuisine and natural landscapes across Vietnam./.
Da Nang is striving to become a high-quality tourism and service centre and a destination for innovation in Vietnam and Southeast Asia by 2030, according to a recently-built project on orientation for tourism development in the central city by 2030, with a vision to 2045.
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The strategic product, managed and operated by the Vietnam News Agency Digital Media Centre (VNA Media), is an official channel for popularising the Party and State’s information and documents as well as delivering mainstream and trustworthy news to both domestic and international audiences through various kinds of multimedia formats.
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A hub for sharing best practices, the event aims to forge solutions for financial sustainability, public media contracts, audience engagement, content innovation, and newsroom restructuring. It is also a moment for Vietnam’s media to accelerate its progress and figure out what the “revolutionary press” means in a new era.
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My Khe Beach in the central city of Da Nang. (Photo: VNA) 
