Vietnam among Koreans’ most favourite destinations in 2024 summer
Vietnam is witnessing an increasing number of hotel bookings from Korean travelers for this year's peak summer tourist season, according to data from the Booking platform Yeogi Eottae of the Republic of Korea (RoK).
Passengers are waiting at the Incheon International Airport of the RoK for a flight to Vietnam. (Photo: VNA)
Seoul (VNA) – Vietnam is witnessing an increasing number of hotel bookings from Korean travelers for this year's peak summer tourist season, according to data from the Booking platform Yeogi Eottae of the Republic of Korea (RoK).
Accordingly, the number of hotel bookings by RoK visitors in the Philippines and Vietnam for the June - August period increased by 3.1 times and 3 times, respectively, compared to the same period in 2023.
Statistics from the Yeogi Eottae website released on May 2 indicated that as of late April, the number of hotel bookings in the two Southeast Asian countries is leading in the region.
The Southeast Asian countries are emerging as popular tourist destinations of Koreans in 2024 summer.
Kim Yong-gyeong, head of Yeogi Eottae, said the increase in demand for travel to Southeast Asian countries is very noteworthy.
Meanwhile, Hanoi topped the trend index ranking of Vietnam's favourite tourist destinations by the end of April released by Rankify Korea with 1,788 points. It was followed by Da Lat and Ha Long Bay with 1,379 points and 796 points, respectively.
According to Rankify Korea’s ranking, favourite tourist destinations in Vietnam are currently receiving significant attention of Korean visitors.
ꦯ The trend index is calculated by adding the search volume of keywords and Google Trends data from the previous week./.
As the Republic of Korea (RoK) is forecast to be the largest source of foreign visitors to Vietnam during the coming Lunar New Year (Tet) holidays, many travel companies and tourist attractions have launched new products to meet their demand.
In the first 11 months of 2023, more than 7.3 million tourists from the Republic of Korea (RoK) visited Vietnam, an increase of 220% compared to the same period last year, according to the RoK’s Ministry of Land, Infrastructure and Transport.
All the 240 households in Thieng Lieng hamlet once knew only salt production and aquaculture, but now welcoming tourists has become a source of their joy and income.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
