Hanoi (VNA) – The VietnamInternational Travel Mart (VITM) Da Nang 2022 opened in the central city onDecember 9.
The three-day event, which is co-organised by the Vietnam TourismAssociation and the municipal People’s Committee, Department of Tourism and Tourism Association, aims to boost tourism recovery post COVID-19 and lure internationaltravellers to the country.
Speaking at the opening ceremony, Deputy Minister of Culture,Sports and Tourism Doan Van Viet said since March 15, Vietnam's tourismindustry has been gradually recovering with many positive signals. The country has so far has served 2.7 million international visitors and nearly 100 milliondomestic holidaymakers. The total tourism revenue has reached over 457trillion VND (19 billion USD).
With its role as the economic centre of the central region, DaNang is one of the bright spot in the country in terms of tourism. It is one of the three important domestic tourist attractions.
The official said the event will create a chance for travel 🐼firms and localities in the central region and the country as a whole to updateinformation and explore ♐cooperation opportunities.
During the fair, there will be meetings between domestic firms and foreign ones to exchange tourism products and set up partnerships, thereby accelerating the tourism recovery.
The expo is expected to welcome more than 2,000 enterprises and30,000 Vietnamese and foreign visitors.
A series of workshops are also scheduled aspart of the event, including those on ways to develop sea-based tourism incentral Vietnam, leisure tourism properties, and digitaltransformation in tourism, according to Cao Thi Ngoc Lan, Vice Chairwoman of൲ the Vietnam Tourism Association./.
The Vietnam International Travel Mart (VITM) Da Nang 2022 will take place in the central city this December, it was made known at a recent press conference.
Around 350 booths, including 50 of foreign companies, are promising to bring a lot of new and interesting experience to visitors to the Vietnam International Travel Mart (VITM) to be held in the central city of Da Nang from December 9-11.
The first and only direct service connecting the two countries at the moment is set to operate three times per week using the modern wide-body Boeing 787-9 Dreamliner aircraft.
Mu Cang Chai is home to nearly 83,000 hectares of forest, including almost 60,000 hectares of unspoiled natural woodland. Recognising this potential, local authorities have embraced a holistic strategy that protects biodiversity while promoting tourism.
Phu Quoc ranks among the top 10 leading tourist islands in Asia. As the largest island in Vietnam, it boasts stunning natural beauty, with expansive coral reefs resting beneath the sea and a number of beautiful, poetic beaches such as Sao, Truong, and Khem, known for their fine white sand and crystal-clear waters.
Vietnam's national flag carrier Vietnam Airlines and Vietjet are among the exhibitors, promoting key destinations such as Ho Chi Minh City, Hanoi, and Phu Quoc, as well as distinctive tourism products.
Alexander Musikhin, Vice President of ATOR and CEO of the Intourist travel agency, highlighted Vietnam as a top destination offering a unique blend of beach holidays and cultural excursions.
According to Seoul’s Tourism Industry Department, approximately 20,000 Vietnamese visitors travel to the city each year for medical treatment. Vietnam consistently ranks among the top 10 countries with the highest number of medical tourists to Seoul.
An analysis of accommodation search data based on check-in dates for June and July revealed that Nha Trang surpassed all other destinations in popularity among Korean users.
The programme is organised by the Khanh Hoa provincial Youth Union and the “Khanh Hoa people speak English” Project, and aims to promote the culture, history, cuisine and other tourism products of Nha Trang – Khanh Hoa to international visitors.
VNAT Director General Nguyen Trung Khanh called visa a golden ticket to pulling in crowds, but he is clear that it needs coordinated efforts across multiple sectors to keep the momentum going in this fast-moving global travel scene.
As a tourism hub, Hanoi is now actively developing strategies to attract Muslim travellers. In recent years, the city has seen a notable uptick in visitors from countries with large Muslim populations.
When tourists witness firsthand the passion and care of farmers, they’re willing to pay higher prices because they see the genuine worth behind every product.
During the first five months, China continued to be Vietnam's largest source market of tourists, followed by the RoK, China’s Taiwan, the US, and Japan.
After more than three months of operation, the popularity of the free tours in Bac Ninh province shows no signs of cooling down. Many tourists return every week in hopes of experiencing all the tours and visiting every destination.
Typical products of Phu Tho are being showcased at the Lao Cai International Travel Mart 2025, held in the northern mountainous province of Lao Cai from June 5-8.
Featuring 130 stalls and delegations from 120 travel agencies representing more than ten countries and territories, the event is expected to provide a platform for establishing partnerships and attracting more visitors to Lao Cai in the future.
Kicking off the festival on the evening of June 7 will be the grand music concert titled “Nha Trang Say Hi”, featuring popular artists from the trending show “Anh Trai Say Hi”. The event will be broadcast live nationwide and conclude with a fireworks display over Nha Trang Bay.
Data from Booking.com reveals that during the peak summer vacation in June and July, beach trips continue to be a top priority for Vietnamese travellers.
The northern midland province of Phu Tho has carried out all-round measures to improve tourism infrastructure, services, and offerings, elevating visitor experience and reinforcing the province’s unique cultural identity.
Hanoi has directed lodging providers and tourist destinations to bolster preparations in staffing, service quality, security, and sanitation. Community-based lodging platforms such as Airbnb are also being promoted strongly to expand housing supply during the holiday period.
At the opening ceremony (Photo: VNA) 
