Conference highlights AI’s impact on Vietnamese media landscape
It is necessary to complete a legal framework for AI in journalism, support the adoption of advanced technologies in newsrooms, and enhancing digital capacity among journalists.
Permanent Deputy Minister of Culture, Sports, and Tourism Le Hai Binh speaks at the event (Photo: VNA)
Hanoi (VNA) – Experts gathered for an international conference in Hanoi on May 23 organised by the Academy of Journalism and Communication (AJC) and the Korea International Cooperation Agency (KOICA). They discussed how journalism must adapt to meet the evolving demands of the digital age.
Permanent Deputy Minister of Culture, Sports, and Tourism Le Hai Binh stressed the profound impacts of AI, warning that while the technology offers powerful tools for media development, it poses significant ethical challenges such as the spread of fake news and manipulation of public perception.
Against that backdrop, he called for an interdisciplinary and flexible approach to media governance that involves the State, press agencies, and journalism schools in nurturing future journalists and helping safeguard the Party’s ideology. He emphasised that journalism is entering a new era where technology can generate and distribute news faster than humans. However, the core values of journalism—truthfulness, integrity, and constructive social contribution—remain the responsibility of humans.
It is necessary to complete a legal framework for AI in journalism, support the adoption of advanced technologies in newsrooms, and enhancing digital capacity among journalists, he said, stating education institutions play a key role in preparing human resources adaptive to modern media landscape.
Associate Professor, Dr. Duong Trung Y, Deputy Director of the Ho Chi Minh National Academy of Politics, held that journalism must master AI to better serve national development and policy communication, while upholding the ideological foundation of the Party. He urged the AJC to conduct a comprehensive review of AI’s impact on journalism and to propose strategic recommendations, including curriculum reform, AI research, and training for educators.
Meanwhile, Director of KOICA Vietnam Office Lee Byunghwa pledged support for Vietnam’s media development through continued knowledge exchange and collaboration with the AJC and other Vietnamese partners.
The conference focused on four key areas, namely AI’s impacts, its opportunities and challenges, policy, technology and training strategies, and the role of education institutions in prepraring the next generation of journalists./.
Vietnam Television (VTV) and China Media Group (CMG) will collaborate on producing programmes on technology development, AI, and urban infrastructure as well as those reflecting significant political, cultural, and social milestones of both countries.
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Discussions also focused on how universities and tech companies can synergise to nurture top-tier AI talent for the global market and ensure AI's responsible development aligned with sustainable development goals.
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In Vietnam’s case, she said, President Ho Chi Minh demonstrated his strategic vision by founding the revolutionary press a century ago. The late leader understood the press's role not only as a means to reflect the country’s realities but also as a powerful tool to strengthen national unity and inspire the resistance wars and national construction process.
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The VNA delegation, led by General Director Vu Viet Trang, actively participated in the event, engaging in both professional and diplomatic activities.
In the context where AI dominates and produces vast volumes of content, the only sustainable path forward for journalism is to focus on high-quality content and core values. Journalism must redefine its mission - not to report the fastest, but to provide the most profound and trustworthy value.
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The strategic product, managed and operated by the Vietnam News Agency Digital Media Centre (VNA Media), is an official channel for popularising the Party and State’s information and documents as well as delivering mainstream and trustworthy news to both domestic and international audiences through various kinds of multimedia formats.
Since President Ho Chi Minh founded Thanh Nien (Young People) newspaper in 1925, the Vietnamese revolutionary press has become the voice of the people. During the resistance war against the colonialists, journalists took great personal risks to inspire patriotism and the will of rising up against foreign invaders.
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Throughout its resistance against colonialists and imperialists, Vietnam developed a revolutionary press that has served as a benchmark for just and legitimate causes worldwide.
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